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Bringing it to the City: Career Boosts, Innovation, and Entrepreneurship

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  • Applying interdisciplinary planning to cultivate entrepreneurship research and innovation can boost student retention and drive revenue; it can also help students in art and design fields find lasting career success. Arizona State University has developed processes to bolster entrepreneurship and innovation while revitalizing downtown Phoenix's cultural scene, resulting in a mutually beneficial town and gown development of collaboration hubs. Come learn how to develop strategic partnerships among university, developer, and consultant stakeholders at your institution as well as optimize site development for long-term improvements in recruitment, retention, and revenue.